Certified Specialist Programme in Facebook Storytelling Psychology
Published on June 28, 2025
About this Podcast
HOST: Welcome to our podcast, where we bring you insights from experts in various fields. I'm thrilled to have with us today an expert in social media storytelling psychology. Let's dive right in! Can you tell us about your personal experiences that led you to create the 'Certified Specialist Programme in Facebook Storytelling Psychology'? GUEST: Absolutely! As a marketer, I noticed how storytelling on Facebook could make or break a campaign. I became fascinated with the psychology behind it and decided to create a program to help others leverage this power. HOST: Interesting! Can you share some current industry trends related to the psychology of storytelling on Facebook? GUEST: Sure! One trend is the use of user-generated content for authentic storytelling. Also, ephemeral content, like Stories, is gaining popularity due to its immediate and engaging nature. HOST: That's fascinating! Now, what are some challenges faced in the field or while teaching this subject? GUEST: A major challenge is keeping up with the ever-changing Facebook algorithms. Another is helping students understand that successful storytelling is about emotions, not just information. HOST: Great points! Looking to the future, how do you see the role of storytelling psychology evolving on Facebook? GUEST: I believe it will become even more critical as users seek authentic connections amidst increasing digital noise. Our course prepares learners for this evolving landscape. HOST: Well said! As we wrap up, where can our listeners go to learn more about the 'Certified Specialist Programme in Facebook Storytelling Psychology'? GUEST: They can visit our website for more information and to sign up for the program. Thanks for having me! HOST: Thank you for joining us today! It's been a pleasure discussing such an engaging and relevant topic with you.