Certificate Programme in Advanced Snapchat Discover Best Practices

Published on June 24, 2025

About this Podcast

HOST: Welcome to our podcast, today we're excited to have [Guest's Name], an expert in social media marketing and the instructor of the Certificate Programme in Advanced Snapchat Discover Best Practices. Can you tell us a bit about your experience with Snapchat Discover? GUEST: Absolutely, I've been working with Snapchat Discover for over five years now, helping brands and content creators engage their audiences effectively. HOST: That's impressive. What are some current industry trends you're seeing when it comes to Snapchat Discover? GUEST: Brands are increasingly focusing on augmented reality (AR) lenses and shoppable experiences to drive sales and engagement. Also, the use of analytics for optimizing content is becoming more critical than ever. HOST: Interesting. Are there any common challenges you've encountered or noticed while teaching this course? GUEST: Yes, many students struggle with understanding analytics and translating those insights into actionable strategies. But once they grasp it, their content performance significantly improves. HOST: That's valuable insight. Where do you see the future of Snapchat Discover and its role in marketing? GUEST: Snapchat Discover will continue to play a significant role in reaching younger audiences. With the ongoing advancements in AR and AI technologies, I expect even more immersive and personalized experiences for users. HOST: It's clear that the Certificate Programme in Advanced Snapchat Discover Best Practices is a must-take for marketers and content creators. Thank you, [Guest's Name], for sharing your expertise and insights with us today! GUEST: Thank you for having me. I'm excited to see more professionals elevate their Snapchat strategy and drive meaningful engagement.

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