Masterclass Certificate in Media Consumption and Social Media Influencers
Published on June 19, 2025
About this Podcast
HOST: Welcome to our podcast, today I'm thrilled to have Lisa, an expert in media consumption and social media influencers. Lisa, could you share with us what initially drew you to this field? GUEST: Absolutely, I've always been fascinated by how media shapes our society and the rising influence of social media personalities. It's a dynamic and exciting area to be in. HOST: That sounds interesting! Could you tell us about any current industry trends related to your course, the 'Masterclass Certificate in Media Consumption and Social Media Influencers'? GUEST: Sure, one trend is the increasing importance of authenticity. Audiences are increasingly seeking genuine connections with influencers, which is changing the way brands approach influencer marketing. HOST: Authenticity, that's a crucial point. Have you faced any challenges while teaching or learning this subject? GUEST: Yes, keeping up with the rapid pace of change can be challenging. New platforms, features, and trends emerge constantly, so staying current is essential. HOST: It certainly keeps things exciting! Where do you see the future of media consumption and social media influencers heading? GUEST: I believe we'll see even more personalization and niche targeting. As technology advances, influencers and brands will have increasingly sophisticated tools to understand and engage their audiences. HOST: That's a promising outlook. Lisa, thank you for sharing your insights with us today. It's been a pleasure discussing the 'Masterclass Certificate in Media Consumption and Social Media Influencers'. GUEST: Thank you for having me. It's been a great conversation!