Certified Specialist Programme in Crisis Communication for Marketing Executives

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Certified Specialist Programme in Crisis Communication equips marketing executives with essential skills to navigate challenging situations. This programme focuses on effective communication strategies during crises, ensuring your brand remains resilient.

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About this course

Designed for marketing professionals, it emphasizes practical tools and real-world applications to enhance your crisis management capabilities. Learn how to craft compelling messages, manage public perception, and build trust in turbulent times. Ready to elevate your expertise? Explore the programme now and transform your approach to crisis communication!

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Course details

• Introduction to Crisis Communication Strategies
• Understanding the Role of Communication in Crisis Management
• Social Media and Digital Communication during Crises
• Risk Assessment and Crisis Preparedness Planning
• Building and Maintaining Stakeholder Relationships
• Media Relations and Press Release Best Practices
• Crisis Messaging and Communication Frameworks
• Post-Crisis Evaluation and Learning
• Ethical Considerations in Crisis Communication
• Case Studies of Successful Crisis Management in Marketing

Career path

Career Roles in Crisis Communication

Crisis Communication Manager

Responsible for developing and executing communication strategies that mitigate damage during crises, ensuring brand reputation remains intact.

Public Relations Specialist

Focuses on maintaining a positive public image for clients, crafting press releases, and managing media inquiries during challenging situations.

Marketing Communication Officer

Works to align marketing strategies with crisis response initiatives, ensuring consistent messaging across all channels during emergencies.

Social Media Manager

Handles real-time communication on social media platforms during crises, addressing public concerns and maintaining transparency with audiences.

Corporate Communications Director

Leads the organization’s overall communication strategy, especially in high-pressure situations, and coordinates with different departments to deliver a unified message.

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
CERTIFIED SPECIALIST PROGRAMME IN CRISIS COMMUNICATION FOR MARKETING EXECUTIVES
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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